Growth stocks often look expensive—but does that mean they aren’t worth buying?
For many investors, valuation metrics like Price-to-Earnings (P/E) or Price-to-Sales (P/S) are the cornerstone of decision-making. But when it comes to high-growth, innovative companies, these traditional ratios often look extreme.
That doesn’t always mean the stock is a bad investment. In fact, some of the market’s biggest winners were considered “overvalued” long before their true potential played out.
Let’s explore why growth stocks often defy valuation rules, what risks that creates, and how a momentum-based approach can help manage them more effectively.
1. Why Growth Stocks Often Defy Traditional Valuation Metrics
High Expectations for the Future
Growth companies reinvest aggressively in expansion, R&D, and product development, so current earnings understate true potential. That’s why simple ratios like P/E can look “expensive” while the investment case rests on future cash flows.
In these situations, investors often weigh metrics like revenue growth, gross margin trajectory, unit economics, and the path to free cash flow more heavily than near-term EPS. The flip side: when growth slows or execution slips, expectations reset fast, and valuations can compress sharply.
Market Leadership
Category leaders and credible innovators earn scarcity premiums because they enjoy advantages—brand, data, distribution, network effects, or switching costs—that can compound over time. Markets are willing to pay up today for the probability of outsized share and pricing power tomorrow.
Leadership, however, must be defended: consistent product velocity, strong retention, and smart capital allocation are what justify the premium and keep challengers at bay.
The Power of Narrative
Stories shape how investors perceive and discount the future. Themes like EVs, biotech breakthroughs, or AI can accelerate capital formation and adoption long before profits arrive, lifting prices as belief spreads.
A strong narrative isn’t fluff—it can attract customers, talent, and partners—but it needs evidence and milestones (user growth, unit economics, regulatory wins) to stay credible. When story and data align, momentum builds; when they diverge, enthusiasm fades and valuations reprice quickly.
2. The Risk of Ignoring Valuations Entirely
Sudden Sentiment Shifts
High-valuation stocks are more vulnerable to mood swings. A single earnings miss, macroeconomic shock, or policy change can cause sharp declines.
Steep Declines Without Warning
A company “priced for perfection” can lose 50%–70% of its value even if its core business remains intact. Often, it’s not the fundamentals that change—it’s investor willingness to pay a premium.
Dependence on Future Earnings
If expected growth fails to materialize—due to delays, competition, or execution risks—valuation support vanishes quickly.

3. Using Momentum to Manage High-Valuation Stocks
Instead of asking, “Is this stock cheap or expensive?” momentum investing asks, “Is this stock outperforming or lagging its peers?”
Identifying Momentum
- Compare performance over the past 3, 6, or 12 months relative to peers.
- Use technical indicators like moving averages or Relative Strength to confirm trends.
Entry Criteria
- Strong or accelerating earnings.
- Innovative product pipeline or sector leadership.
- Demonstrated price momentum compared to peers.
Exit Criteria
- Loss of relative strength.
- Negative changes in fundamentals.
- Macroeconomic shifts hurting the sector.
The goal is simple: ride the trend while it lasts, and exit when momentum fades.
4. Example: Tesla
Tesla has long been considered “overvalued.” Yet, it’s also one of the best-performing stocks of the last decade.
- Why valuations look high: Investors price in not just EV dominance but also robotaxis, batteries, and robotics.
- How momentum works:
- Entry: Strong price performance + intact growth narrative.
- Exit: Extended underperformance or cracks in fundamentals.
This strategy doesn’t require predicting Tesla’s ultimate success. It simply follows when the market rewards its potential—and steps aside when it doesn’t.
5. Pros and Cons of a Momentum-Focused Approach
Pros
- Captures major rallies in growth stocks traditional models might miss.
- Rule-based exits help avoid the “buy and hope” trap.
- Less emotional, more objective than valuation-only strategies.
Cons
- Volatility: Momentum investors may get caught in short-term reversals.
- Lagging signals: Entries often come after prices rise, exits after declines start.
- Sector rotation: Trends can shift quickly, requiring active monitoring.
6. Combining Momentum and Valuation
Many investors use a hybrid strategy:
- Focus on companies with strong momentum and at least reasonable valuations compared to peers.
- Favor firms with short-term earnings support, reducing the risk of chasing hype alone.
This blended approach filters out the riskiest bets while still capturing explosive opportunities.
Related Reading
Explore more articles on investing strategies and market psychology:
- Fundamentals Matter—But So Does Price – Why blending fundamentals with price action leads to stronger results.
- Medium-Term Investing: How to Ride Big Market Trends and Build Long-Term Wealth – Why multi-month moves often outperform short-term trades.
- Hedge Fund Managers’ Pessimism vs. A Market Full of Opportunity – Why staying optimistic matters even when professionals are cautious.
7. Final Thoughts
So—do valuation metrics matter for growth stocks?
Yes, they matter. But they often matter less than investors think. For innovative companies with extraordinary potential, traditional valuation ratios may not tell the whole story.
The real key is to have a strategy:
- Acknowledge the trade-off. High-valuation stocks carry both upside and risk.
- Use discipline. Momentum or other rules-based systems provide clear exit plans.
- Stay adaptable. Markets evolve, and so should your approach.
The bottom line: Valuation matters, but momentum may matter even more when investing in tomorrow’s biggest winners.
Disclaimer: This article is for informational and educational purposes only. It does not constitute financial, investment, or legal advice, and should not be taken as a recommendation to buy, sell, or hold any asset. Always conduct your own research and consult with a qualified professional before making any financial decisions. The author and publisher are not responsible for any actions taken based on the information provided in this content.